How to Increase Traffic On Your Facebook Page
In this current age of technology and Social Media, people promote their brands, products, talents, and services in many different ways. One of the most popular forms of promotion is the development of a professional/fan page on Facebook. Having your own page can be a very powerful tool, and is a very beneficial way for users to promote themselves. On your Facebook page you have the opportunity to tell your audience all about yourself, and what exactly you are trying to promote. You can also provide people with contact information, background information, and frequent updates! There are 5 very beneficial ways that you can increase traffic on your Facebook page, and we’re here to tell you!
Invite Your Friends!
This is by far the simplest way to get people checking out your page, and is also the first thing you should do when you start a page. whether you have 200 friends or 2000 friends, it is important to invite everyone! While it may be a time consuming process to invite each friend individually, we can guarantee that it is a very rewarding method. By doing this, it is possible that the people you invite will then go ahead and invite their friends, starting a chain of likes!
The “Boost” Feature
This option may not be for everyone due to the fact that it requires a bit of money. On the other hand, it has been proven to be a very effective way to get your page circulating around the internet. This is a feature that is provided by Facebook. Essentially, Facebook offers to promote your page in exchange for a payment. With each price, Facebook provides a “reach number”, or in other words, how many people they expect your page to reach through boosting. For example, for 5.00$ daily, Facebook expects to get you between 2-8 likes per day. The great thing about this feature is that you can stop it at any time!
This is a very important factor when it comes to attracting attention towards your page, and it relates heavily to professionalism. It is very important to make sure that your page is visually stimulating and appealing. This can be done through a unique profile picture, as well as a unique cover photo. Try to make sure that these visuals are something that your target audience can relate to or admire. Another important thing to do is to make sure your bio and other written information is looking in top form. This can be done by checking grammar and reading everything over to make sure it flows well and provides all necessary information.
It is very important to maintain regular activity on your Facebook Page! By posting regularly you can try to find a way to hook your audience into whatever it is you are promoting. This can be done by creating a persona, or giving the audience a reason to check in regularly. Add excitement and enthusiasm to your posts, and don’t take too much time off from posting!
Diversify Your Posts
As previously mentioned, it is very important to post on a regular basis, but that does not mean you can always post about the same things! It is very beneficial to diversify your posts. By doing this, you are telling the audience something they didn’t know each time you post. This increases the audiences interest and gives them a reason to keep checking in. This can be done by promoting yourself in different ways, whether its through video, image, song, or various other ways. It is very important to always be thinking of new ways to market yourself!